You are reading this correctly: The Patriots have a team magician and here's his story

Ryan Hannable
January 19, 2017 - 11:22 pm

John Logan (right) is the Patriots' team magician. (Photo courtesy of Martin Morales/New England Patriots)

FOXBORO -- "I have a deck of cards here, just say stop whenever you want."


"Memorize that card. I am going to put it back in the middle of the deck and now it travels to the middle of the table. Was this your card?"

"Oh my god, how did you do that?"

This is a typical Friday scene in the Patriots locker room. Multiple players surround John Logan, the team magician, as he performs card tricks, stumping everyone who watches. Even reporters have joined the circle. Everyone wants to see Logan in action. 

"Every Friday, that's my guy. That's my guy, man," rookie quarterback Jacoby Brissett said.

"I love magic and I think he's unbelievable," quarterback Jimmy Garoppolo added. "I look kind of gullible. He gets me guessing."

Logan never seeks an audience. The players find him. He knows they have a job to do and he doesn't want to distract them, but he keeps a deck of cards handy in his back pocket, because they enjoy watching the routines as much as he loves performing them.

"Obviously football is first, but I think it's a nice stress reliever and my theory on magic is I perform to prove that impossible is just a word," Logan said. "That's my slogan: Impossible is just a word.

"If they have a game they think they can't win, or a goal they want to achieve and think it's impossible to do, if they just watch a magic trick, the impossible becomes possible. They contradict themselves. That's how we think. The last thing I want to do is distract them from the game, but there's a motivational factor and it’s a stress reliever."

It isn't just a small group of players either, virtually the entire team loves Logan, including Tom Brady

"LG [LeGarrette Blount] is hilarious with it," Logan said. "He's great. Jacoby always comes up to me and likes to figure it out, so I bring a new trick every week. Performing for Brady was really cool. LG pulled me over and was like, 'Hey you should perform for Brady.' I was like, 'OK, cool.' Brady really liked it -- at least I think he did. I think 85 percent of the players know I do magic and I may have not performed for them, but they know I do magic."

Evidently, Brady did like it.

"I saw him in there a couple weeks ago and he did some amazing things," the quarterback added at his Friday press conference before the AFC title game. "I think everyone is blown away by a little magic. It was pretty cool."

While it may seem like something minor, the players really do appreciate Logan. They greet him warmly even when he's not performing.

"I would say we're pretty relaxed overall, but having him in here -- the week winds down game plan-wise and we get to see a little bit of that," Garoppolo said. "It's always nice to lighten the mood."


So, how did the Patriots end up with a team magician?

Logan, who grew up in Hanover, graduated from Bryant University last May and double-majored in entrepreneurship and marketing, with a minor in communications. He applied to the Patriots to work as a digital content associate.

Within days, the Patriots hired him. It turns out they had done their homework. 

"It was funny," he said. "They said, 'I'm glad you said yes, because we want to do a video series with you with the players. We Googled you. We did research on you and know you’re a magician. What are your thoughts on doing a series, we'll call it 'Magic Moments' every week?'"

Logan wasted no time saying yes, "and it took off from there."

When he's not performing magic, Logan produces content for the team website, from locker room photos to press conference audio and lots in between. But he's most known for his weekly feature on the website called "Magic Moments."

He creates new routines for each show to keep the performances fresh. He has no idea how they'll go or what reactions he'll receive.

Creating them isn't easy and requires the help of a consultant, Stathi Zaf. On some nights, Zaf and Logan remain up until the crack of dawn parsing the tiniest details of the next day’s performance. A three-minute performance can take hundreds of hours to develop.

"If there's a big group around, you have to alter the routine a little bit," Logan said. "You have to switch up the script a little bit depending on who you're performing to. That's the toughest thing doing 'Magic Moments.' You want to create a theme around the player. It's not about me tricking people, it's about entertaining people and bringing people together that normally wouldn’t communicate otherwise. That is what magic is. It's not about tricking people, it's about bringing them together."

Logan has recorded roughly a dozen episodes. Highlights include a Halloween issue when David Andrews searched a deck of cards with pictures of different players and selected Joe Thuney. Thuney then jumped out from behind a curtain, terrifying him. Andrews still hasn't forgiven him.

Logan had Siri read Patrick Chung's mind. He predicted Justin Coleman's first kiss. In the Thanksgiving episode, Malcolm Mitchell's card appeared in a bag of Doritos, but only after Logan had debated for two hours a night earlier at Target whether he should have had the card end up in a turkey.

It may be in a small way, but Logan feels a connection to the players.

"Yeah, I guess you could say that," he said. "When the players come up to you and give you a high-five, I guess you can say that. Winning comes first, football comes first, but at the end of the day you have to sit back and can't be too stressed out."


Logan's work with magic is more than just learning a couple of tricks. He's been on America's Got Talent, he's performed in a national Toyota commercial, and he's been the author of two magic books. He even has a website devoted to his endeavors.

He wrote "The Perfect Illusion: Life" and also "The Magic Behind Success: What Business Leaders Can Learn from Entertainers Regarding Creativity," which was also made into a documentary.

Logan's first book teaches 20 tricks, "but it also shows how to look at life from a different perspective to achieve goals in life." His second is meant to be read by entrepreneurs and businessmen, and what they "can learn from entertainers in terms of how we think, how we get from point A to point B, how we develop new ideas, and how we communicate with people. It's a different twist on it."

Logan's greatest trick might actually be how the self-taught magician was discovered in the first place.

"It's actually a funny story," he said. "I was 12 and was really bored at my aunt’s birthday party. To entertain myself because I was the only kid my age there, I made up a magic trick. I posted it on YouTube. YouTube really wasn't that big back then and about a week later a talent agency found the video and they called me. [They said], ‘We don't know how you're doing this, can you teach us how to do it?’ One thing led to another and I ended up signing a contract when I was 12 years old with a talent agency. It kind of took off from there."

Ten years later, he still can't believe magic has opened so many doors for him.

"No way," he said. "I think everyone, at least everyone I have seen, they go through a phase, whether it be a day or two, but my phase hasn't ended."

And now he's doing it in Foxboro, entertaining one of the signature franchises in football. He can't believe his good fortune, and the players are happy to have him.

"We're all grown men in here and seeing something as simple as that makes you feel like a little kid," Garoppolo said. "I appreciate those things."

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