MLB blames Mookie Betts for his lack of national notoriety

Alex Reimer
July 10, 2019 - 1:05 pm

MLB Players’ Association head Tony Clark is the latest person to bemoan the league’s lack of promotion for its superstars, and much like David Price, he’s pointing to Mookie Betts as a prime example of the game’s failure. 

But MLB says Betts is to blame for his relative national anonymity. 

A league source told the Boston Globe’s Julian McWilliams –– the paper’s new national baseball scribe –– that Betts routinely turns down commercial opportunities. “One source from the league office heard what Clark had to offer on Betts’s lack of promotion and told the Globe that MLB tried to push Betts, but the majority of time Betts has declined,” McWilliams writes. “The source alluded to its ‘Let The Kids Play’ commercial as one of the promotions MLB tried to involve Betts in, yet the outfielder would not to participate.”

Earlier this year, Red Sox chairman Tom Werner also alluded to some promotional opportunities Betts has declined.

“They did try to schedule something, but the schedules didn’t connect,” Werner said on Dale & Keefe. “Mookie has a standing invitation from MLB to participate in commercials. We know it’s important for him to be one of the faces of baseball, and I think that will get sorted out.”

While MLB could certainly put its stars out there more, Betts deserves some blame for his lack of ubiquity. The reigning MVP hasn’t tweeted since March and appears uninterested in developing his off-field brand.

Also, in a perfect example of symbolism, Betts only played two innings in the All-Star Game Tuesday and didn’t get a single at-bat. Way to put him out there. 

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