Thursday’s Mashup: Kirk Minihane headlines podcasting presentation at National Association of Broadcasters conference

Lucy Burdge
September 07, 2017 - 8:02 am

Welcome to Thursday’s Morning Mashup. For the latest news, start at our WEEI.com home page or click here for the top stories from our news wire
MLB: Chicago Cubs at Pittsburgh, 7 p.m. (MLB Network)
MLB: Colorado at LA Dodgers, 10 p.m. (MLB Network)
NFL: Kansas City at New England, 8:30 p.m. (NBC)


-- WEEI’s own Kirk Minihane headlined a podcasting session at the National Association of Broadcasters Radio Show conference in Austin on Wednesday. 

Minihane, the host of the top-rated radio show in the world, Kirk & Callahan, talked about his wildly popular podcast, Enough About Me, and explained one of the keys to successful podcasting is being passionate about the topic. 

“If you’re a person on air and there’s something that you’re passionate about and you don’t get to talk about it that much on the air but you think it’s good and you think people are going to care about it, talk about it. Find guests that are interested too and talk about that … If you find a core audience week in and week out, advertisers will follow, people will like the show and you will occasionally get somebody who doesn’t know who you are who’s never listened to you on the radio who says ‘I’m going to turn the radio on and see what they’re like for four hours or three hours’ and guess what, they might stick around.” 

“I’d like to see more local guys do this stuff,” he said. “But they have to be passionate about it. If they’re not passionate about it I’d tell them not to do it … If you care about it it’ll be good.” 

Steve Goldstein of Amplifi Media praised Minihane for his success and talent. 

“I could stand here with PowerPoints all day long, but you’re doing it,” Goldstein said. “And it is the perfect model for radio.” 

-- Boomer & Carton co-host Craig Carton has been suspended from WFAN after he was arrested on Wednesday morning for running a Ponzi scheme. 

The station announced the suspension in a statement released at 8:30 p.m.

Carton and his business partner Joseph Meli are accused of scamming two investors out of at least $3.6 million from two investors by selling fake concert tickets to cover Carton’s gambling debts. 

Carton also allegedly took $2 million for himself from the same two investors. 

He was seen leaving federal court in Manhattan on Wednesday afternoon after he was released on $500,000 bond. 

His radio partner, Boomer Esiason, informed listeners live on the air Wednesday of Carton’s arrest. 

He reacted to the news again on Thursday morning. 

Mike Francesa addressed the issue in the open of his afternoon show on Wednesday, citing CBS Radio’s statement on Carton and saying he has nothing further to add. 

“Don’t call me up asking any questions about any of that going on pertaining to that because I cannot answer it right now,” Francesa said. 

QUOTE OF THE DAY: "It's whatever. We're just trying to go out there and win the ballgames and not really focus on outside noise. They're going to say what they want to say. And we'll just try to continue to win and play good baseball." -- Jackie Bradley Jr., on the Yankees’ claim that the Red Sox were using a trainer's Apple Watch to help steal signs

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